Sunday 13 September 2009

Charity: Aldo Fights Aids!!

Aldo has teamed up with YouthAids to launch its 2009 Aldo Fights Aids campaign. Aldo's designers have created a unique tote bag to raise money for the YouthAids charity. The bags only cost £5 and every penny raised will go to YouthAids to help children in South Africa. The cost of one bag will provide one young person in South Africa with the information and resources he or she needs to be protected from Aids for up to one year. Since 1985, a time when the AIDS cause was burdened by an unfortunate stigma, ALDO has generated more than $10 million in total through all of it's AIDS initiatives combined. In 2005, Aldo launched it's first Aldo Fights AIDS campaign. With a number of celebrities on board, including Ludacris, Charlize Theron, Adrian Brody, John Mayer, Pink, Christina Aguilera, and Penelope Cruz, it promoted the campaign in 22 countries and raised millions of dollars for AIDS programmes around the world.

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